You’ve created a Facebook, Twitter, and Instagram page for your business, and are posting content to each platform on a regular basis. All the makings for a following to just magically happen, right? Except there's one problem. No one is liking, commenting, sharing, or otherwise engaging with your brand. If you're wondering why, take a few steps back for a second and ask yourself the questions: Is your content valuable? Does it inform, entertain, or inspire? If the content yo

“You don’t look happy.” Walking down a hill in Washington, D.C. an old woman grabbed me by the arm, stared coldly in my face, and uttered these unshakeable words. “Of all people, you should be happy,” she continued. Moments later, she scuttled up the hill and left me speechless in a bustling crowd of shoppers. Naturally, I began to replay the moment in my head looking for some clue or indication of truth. I had never met the woman before, and to this day, I’ve never seen her

The Cleveland Young Professional Minority Women’s Group (CYPMWG) is the brainchild of myself and Lauren R. Welch. While working to accelerate our own careers, we saw an unmet need in the Cleveland networking community and, the rest is history. The non-profit’s mission is to position young professional women of color as assets in their community. Since it’s founding two years ago, the organization has hosted events that have convened over 300 women and engaged more than 10,000

Woman, Daughter, Sister, Mother, Wife, Partner, Friend and the list could go on, but you get the point. These are all terms that help to define and shape us as women. These labels often shape where we end up on the financial side of the equation. Women as a segment are earning higher wages and more advanced degrees than any other time in history, yet there is still a disparity in our behaviors and confidence about money. In a 2013 study of affluent women, 91% said that it is

Despite the many lifesaving advances that have been made in the diagnosis and treatment of cancer being diagnosed with the disease can cause fear and anxiety in most everyone who hears the news. Managing the physical, emotional, spiritual and social impact of a cancer diagnosis is an important aspect of coping while on the journey. A person diagnosed with cancer can experience anger, fear, anxiety and even depression. It is valid to feel a myriad of emotions. An important asp

What is deskercise? “Deskercise” (desk exercises), are for the cubicle-bound, like me. I’ve noticed that over the years the American workweek has gotten longer and longer. A week that is between 32 and 40 hours is generally accepted as full time, but more and more often, people are putting in somewhere between 45 and 55 hours of work; maybe even more. We are made to move, not sit at a desk 12 hours a day. As ergonomic as your desk or chair may be, sitting produces back pains

This year take on an oath and pledge. Make a promise to yourself to try one new healthy habit each week and stick with it. Annually, we all make resolutions usually related to our financial, spiritual, educational, or physical health. I want you to think about your most important possession: your health. It’s the most important asset that you possess and it trumps everything else in life. Health makes wealth. Healthy individuals make stronger communities. It’s just as simpl

In today’s business environment leaders need to be inclusive in order to integrate diverse perspectives to create high-performing global teams that drive growth for their organizations.” - Mike Cullen, EY Global Picture the most efficient, productive and innovative organization you can imagine. What does it look like? Who works there? How are things executed? Chances are that it resembles a highly-advanced leadership team who understand the importance of Inclusive Leadershi

“Your brand is what people say about you when you’re not in the room.” ~ Jeff Bezos, CEO of Amazon.com When I launched Visibility Marketing Inc. in April, 2000, I was told a web site was a “must have.” As I sat down to think about how I wanted VisibilityMarketing.com to look: The colors (of course it will be purple since it’s my favorite); the photos (they must be professional); its content (What will it say? Who is the audience?), all swirled in my head. I didn’t know that I

Wanting success is something most of us want, but it is not always as easy as we think to actually live a successful life. Sometimes setbacks and hurdles come our way and seem to slow us down or frustrate us enough to want to stop chasing our dreams. What is holding you back? This is a valid question that we should ask ourselves on occasion. If we are on a journey to achieve certain goals and dreams, it is important to evaluate how we are doing on that journey regularly. If